Menucha is responsible for conceiving, planning, and managing internal company projects designed to help us achieve our organizational mission. She helps organize and run professional excellence initiatives for the Five Blocks team. Additionally, Menucha leads several strategic accounts with a specific focus around developing clear, compelling digital narratives for her clients.

Menucha has a background of almost 15 years in SEO and digital marketing, with a strong emphasis on analytics-driven strategies and data stories. 

In her free time, Menucha enjoys spending time with her husband and kids, hiking, getting lost across Europe, and discovering niche, independent cartoonists.