If someone has negative results appearing in search, does it make sense for them to try to “deceive” Google by using terms associated with the negative result in positive ways? A meditation on models and...

Wikipedia editors worldwide make 1 million edits every week. How many of these are edits to pages of major companies? Does it vary by industry? We found out for you:     There’s no doubt...

Own more of your reputation by tackling duplicate content. Let’s play a little game. Pretend you’re a customer who is thinking about buying a specific product. You aren’t super familiar with the company that makes...

We’ve said it before, but it’s worth saying again: Monitoring changes to corporate or executive Wikipedia pages is an essential component of reputation management. As we’ve noted previously on this blog, Wikipedia is the 5th...